Place your ads above the page fold, so people see the ad before they need to scroll down the page. Search for 'Google Heat Map' to see the page location that provides the best rate of return [Click Through Rate; CTR].

This page uses three different ad formats; a 468x60 Banner, a 160x600 Wide Skyscraper, and a 300x250 Square ads. All of these ads are placed above the page fold. Another option is to pick the ad size as a Text only, Text or Image, or Image only. Text/Image is the best, unless you need an image only ad. More ad completion occurs with Text/Image ~ An Image ad would have to bid more than the text ads appearing in the ad box.

Use Channels when using ad sense so you can tell which ads are working better than others

A few Adsense Tips


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